We recently gave you Geoff's rundown on the ludicrous Jaguar advertising campaign for their new EV line here. Volvo, which also wants to go EV but has wisely abandoned its promise to offer only fully electric vehicles by 2030, also has an ad out there. It's for the company's EX90 electric vehicle.
Yes, a much better ad. Then, the UX part, showing the team effort design process, is a very interesting inside view. However, I personally could do without all the new hi-tech stuff - I'm from the old school - just want transportation that is reliable and will get me where I want to go. Don't need any bells and whistles.
Thomas, this is a truly beautiful production. As bad as the Jaguar commercial sucks, this Volvo commercial is magnificent. I'm a Northern guy, used to snow and ice and Subaru Outbacks since 1980 (we currently own 2 Outbacks in Alaska and now 1 in Colorado). I have never owned a Volvo, but they have a reputation as very safe, well made cars. Safety is the ultimate priority for any vehicle. Life is precious! Thanks for sharing something worthy. Phil 4:8
Yes, a much better ad. Then, the UX part, showing the team effort design process, is a very interesting inside view. However, I personally could do without all the new hi-tech stuff - I'm from the old school - just want transportation that is reliable and will get me where I want to go. Don't need any bells and whistles.
Thomas, this is a truly beautiful production. As bad as the Jaguar commercial sucks, this Volvo commercial is magnificent. I'm a Northern guy, used to snow and ice and Subaru Outbacks since 1980 (we currently own 2 Outbacks in Alaska and now 1 in Colorado). I have never owned a Volvo, but they have a reputation as very safe, well made cars. Safety is the ultimate priority for any vehicle. Life is precious! Thanks for sharing something worthy. Phil 4:8